Charleston Restaurant Expressed Concern Over Possible TikTok Ban
In the heart of downtown Charleston, South Carolina, Brown Dog Deli, a local business, expresses concern about the potential ban on the social media app, TikTok. The restaurant owner, Wes Denney, believes that the app has been instrumental in their success, particularly in the wake of the economic downturn caused by the pandemic.
TikTok’s Role in Business Success
Denney explains that although they had little luck with other social media platforms like Instagram and Facebook, TikTok has proved to be a genuine blessing. The possibility of a ban originating from a bill passed by the House of Representatives that would prohibit the use of the app in the United States has raised alarm. The fate of the app currently lies with the Senate, which is yet to vote on the bill. Denney cites this as a significant concern for his business, enough to warrant a trip to Washington, D.C. to lobby against the ban.
Business Owner’s Trip to Washington D.C.
Denney had been one of around 80 content creators invited by TikTok to Washington, D.C. to discuss the potential ban. He took this opportunity to share his personal experiences with the app and argue against its prohibition. Denney points out that the app has dramatically helped his business, both in terms of visibility and economics. Elimination of TikTok, in his view, would have a devastating effect on his business.
Impact on Growth and Expansion
Brown Dog Deli rapidly gained popularity thanks to Denney and his team’s creative use of the app. He shared that what initially began as post-COVID downtime activity turned into dedicated sessions of crafting viral video content, which took them six to eight hours per video. Soon, they found themselves needing to expand the business to keep up with the growing demand catalyzed by their popular TikTok videos.
Affect on First Amendment Rights
For Denney, the potential TikTok ban also raises issues about First Amendment rights. According to him, the app provides a platform for its users, giving them a voice and making a life-changing difference for many.
Business Location and Visitor Attraction
Thanks to the exposure on TikTok, Brown Dog Deli has become a favored spot among tourists. Prior to their online fame, the deli didn’t receive much foot traffic due to its off-the-main-road location. Now, they even offer a TikTok discount code – 10% off for customers who follow them on the app.
Employees’ Take on Potential TikTok Ban
Katelyn Sullivan, an employee at the Deli, agrees with Denney. She believes that TikTok has helped local businesses like Brown Dog Deli achieve fame. If the app were to disappear, it would affect their visibility, particularly for out-of-state visitors who would otherwise have never discovered the place.
Resolution Hopes
Amid all the concerns, Denney hopes for a swift resolution so that they can continue with their video creation. As it stands, the concern over a potential TikTok ban extends beyond its users – it’s a matter that impacts businesses who have come to rely on the platform for their success.
